Rebranding Horse Racing Royalty

Latest News
14/10/2024
2 mins
2 mins
Rebranding Horse Racing Royalty | O'Neill Racing | Steve Edge Design
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We’re thrilled to announce our collaboration with O’Neill Racing, one of the most successful racehorse training yards in the UK and Ireland.

Together, we’ve crafted a complete rebrand, designed to capture both the family story and their rich racing and Irish heritage, and launched a fresh new website oneill.racing that showcases the O’Neill story from the unparalleled facilities of Jackdaws Castle to the unrivalled owners experience they deliver.

Rebranding Horse Racing Royalty | O'Neill Racing | Steve Edge Design

Steve was onsite at the launch last week, presenting the rebrand to O’Neill Racing’s partners and owners. He shared the vision behind the project, walking everyone through the creative journey and setting the scene for the victories to come.

Steve Edge Talk | Rebranding Horse Racing Royalty | O'Neill Racing

To learn more about how we made it happen, view our portfolio update.

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