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Eden Reserve is a stunning architectural retreat situated in the hills surrounding Lake Garda. Comprised of a boutique hotel and a number of individual Villas, each designed by a celebrated architect, it represents a truly unique destination. We were asked by owners Signa Luxury to help evolve the brand and capture the breathtaking architecture and surroundings.

Eden Reserve | Hospitality Branding & Web Design | Steve Edge Design

Eden Reserve

We were approached by the team at Viper Trophy to help brand and launch their ground breaking new sportswear line utilising built in BFR components. We worked with the team to help establish their story and create a new name ‘Hytro’ taken from the muscular hypertrophy stimulated by BFR.

Hytro | Sportswear Branding | Steve Edge Design

The team had developed a product range integrating Blood Flow Restricting bands into the garments removing the need for separate kit and making BFR much easier to build into professional work out routines.

We developed a simple ‘H’ mark inspired by gym environments and an extended logotype designed to work in restricted areas on the clothing.

Hytro

Your work out. worked out

We were approached by Les Voiles de Saint-Tropez to create an identity that not only helped promote their upcoming annual regatta but one that would resonate for years after &#8211; doing justice to what many consider as one of the most extravagant Mediterranean regattas, which attracts competitors from all over the world.

Les Voiles de Saint-Tropez | Branding | Steve Edge Design

Les Voiles de Saint-Tropez

hello@steve-edge.com

+44 (0) 207 613 5100

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Hytro

Your work out. worked out

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