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Novel are a brand new provider of student accommodation, offering everything from incredible wellness facilities to excellent service. We were asked to create a brand that simply had one thing in mind &#8211; to create communities of healthier, happier students.

Novel Student | Students Branding & Website Design | Steve Edge Design

Novel

London Regional approached us to help brand a new flagship hotel situated on the fabled Half Moon St. Working alongside the interiors team we developed a unique, playful take on traditional British style. We developed the Fox icon for use as the Hotels logo.

Mayfair | Hospitality Branding | Luxury Branding | Steve Edge Design

Taking inspiration from the streets literary history, where it is home to Oscar Wilde’s character Algernon Moncrieff, we created a playful, exuberant, British personality, producing eclectic, kaleidoscopic patterns for use across brand touchpoints.

Mayfair | Logo Design | Steve Edge Design

Mayfair

A new flagship hotel

When Go Native came to us for a rebrand, they were evolving as a company. They were still dealing in serviced apartments, but their stock was changing. They were no longer offering cookie-cutter apartments in homogeneous buildings. They were acquiring a variety of different properties all over London. Full of character and personality, each of these buildings was woven into the fabric of the surrounding neighbourhood.

Native | Real Estate Branding & Web Design | Steve Edge Design

Native

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Mayfair

A new flagship hotel

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